Blog
How has the pandemic affected the promotional products industry?
The global pandemic has resulted in a dramatic reduction of international trading activity, which has in turn affected the promotional products and many other industries. A recent survey conducted by our main industry body, the Australasian Promotional Products...
Growing expectations surrounding social compliance
Globalisation and a broader awareness of social conditions in foreign countries is raising awareness around the issue of social compliance. Technological innovation and the internet have ensured journalists, activists and the consumers are no longer oblivious to...
Managing Environmental Concerns
Every year, the range of promotional products produced with biodegradable and eco- friendly materials, such as corn starch, wheat straw, jute and bamboo is expanding. Items made with organic, recyclable, and renewable (or sustainable) materials are becoming more...
WHY USE PROMOTIONAL PRODUCTS?
Promotional products need to fit your organisations brand identity and should be fit for purpose. Not “everything” branded with a logo will necessarily work.